What is SMM Services?
SMM or known as social media marketing services is a kind of digital marketing services and advertisement that can done through social media such as Facebook, YouTube and others. There are over millions of users or traffic worldwide include Malaysia that ready for you and your business. With SMM services, you can reach your business to them through the ads placing in social media.
Why is SMM Services Important?
Obviously, the first reason will be the huge number of potential customers. Imagine that even only 1% out of the millions of users will bring conversion rate, it will still bring a lot of changes to your business. It will bring high awareness and exposure to your business and generate traffic to your website.
Besides that, word of mouth marketing can have a huge impact on your social media ads as the users like to share opinion and experience through social media. With the spread of words, they can promote your ads and business to their friends and family members.
People believe the opinion and experience by their friends and family rather than advertising. As in their view, this experience is more realistic, as advertising mostly serve the purpose to promote their products and services to the public. Through the social media platform, users can share their experience and view to other users after they use your business. By this word of mouth marketing, the direct clients have help you to attract new customers to your business indirectly.
How SMM Services Perform?
The questions before you carry out SMM is what are your goals to achieve through SMM, who is your target audience and what message you want to send?
The social media ads can help your business to bring specific targeting to your clients. There are three types of audiences which is core audiences (main audiences that fit your target location and interest), custom audiences (audiences that shown interest to your products or services) and lookalike audiences (they have similar interest with your customers).
The social media ads are also cheaper than other form of traditional advertising. Similar to Google Ads, social media ads also allow you to measure and track the performance of your website.